Welcoming Your Tenants

In past articles we’ve talked about the many traditional ways you can welcome your tenants including leaving cold drinks in the refrigerator, coupons for pizza, welcome baskets filled with information on their new neighborhood, etc. This year you might consider a more high tech approach. It begins with your web site.

Is your company’s web site designed for you or your customer?

Many property management web sites are designed to attract new customers. However, there’s little or nothing on the site for residents. Consider adding a Residents link where your existing customers can obtain useful information on the property and community. Within your Residents section, you can include links to local theaters, bus routes, community calendars and special deals. Here is a list of links you might consider adding:

• Smile Politely <http://www.smilepolitely.com/>
• Champaign Downtown Association <www.downtownchampaign.com>
• Urbana Business Association <www.urbanabusiness.com>
• Eat CU <http://www.eatcu.com/>
• Movie Times.com <http://www.mrmovietimes.com/>
• Illinois Homepage.net <http://illinoishomepage.net/>

Remember, the more welcome and at home your residents feel, the better they’ll treat you and your property.